WEBINAR: How to Scale a Mobile Game Post-IDFA in 2023


Webinar topic: How to Scale a Mobile Game Post-IDFA in 2023

Date: 14th December 2022

Time: 15.00 PM CET

Speaker: Daniel Ryšan

Register here


Scaling a mobile game can still be a big challenge after Apple’s IDFA changes. Learn how you can maximize the growth of your game(s) post-IDFA in just 45 minutes (with real examples of our success).


  • Intro
  • Why scale SKAN?
  • UA Impact
  • ASO Impact
  • Case Studies
  • How to Approach It?
  • Growth Stages
  • Ideal Evaluation?
  • Final Conclusions (Correct vs. Incorrect Technique)

Key takeaways from this webinar:

  • Discover what you need to keep in mind before considering scaling SKAN
  • See how the iOS platform can significantly outperform the Android platform
  • Understand your UA and ASO’s impact on the growth of a game
  • Find out how to synchronize all of your multi-channel growth activities
  • Learn how to maximize revenue across UA, ASO and creatives
  • Understand why the need for predictive models has become increasingly paramount
  • Find out the most important techniques for successfully scaling on iOS

About Speaker:

Daniel Ryšan | Senior Growth Marketing Manager

Daniel has been working in the gaming industry for six years. He is a true marketing enthusiast currently working as a Senior Growth Marketing Manager at SuperScale. 

He is responsible for developing multi-channel acquisition strategies along with ASO execution designed to drive overall growth. Daniel is also a passionate speaker, so you can always catch him at various conferences around the world. If you’re ever looking to strike up a conversation, he is a big fan of Formula 1. 

Register here

Podcast transcript

This podcast has no transcript yet.